Work & Experience

Events Marketing Intern - Tower Marketing

During my internship with Tower Marketing, one of the most rewarding projects I accomplished was writing a blog for their website. After thorough research and hands-on experience in SEO and content marketing, I wrote and published this blog on how to conduct keyword research through a 10-step checklist.

Excerpt from blog on keyword research

At Tower Marketing, I gained hands-on experience in content marketing through the creation of a landing page to direct potential clients to learn more about services at Tower.

My primary project was assisting in the planning of Tower's 1st Annual Charity Golf Tournament for Schreiber Center for Pediatric Development. I managed donor outreach and networked with local business leaders via LinkedIn, email, phone calls, and in-person visits. Additionally, I helped organize the logistics for a successful event in support of the children at Schreiber.

We raised over $14,700 for the kids!

GLOBAL DIGITAL MARKETING CAPSTONE

In my Global Digital Marketing class in the Spring of 2024, I worked with a group of 3 other students to devise a global digital marketing and advertising plan for Saint Mary’s College to implement international marketing towards student recruitment in ASEAN countries.

We presented the plan through research and analysis on target markets, geofencing, campaign scheduling, VALS segmentation, website and social media content, KPI’s, and budgeting.

DIRECTOR OF MARKETING - THE ECHOES A CAPPELLA

To continue my love for singing, I am part of The Echoes A Cappella Ensemble at the University of Notre Dame. I combine my love for music with my passion for marketing as Director of Marketing, where I work with other group members to create and post promotional content for concerts and other events.

MARKETING INTERN - WIRE MESH PRODUCTS, INC.

At Wire Mesh Products, Inc., a leading manufacturer of wire mesh conveyor belts in York, PA, I created social media posts for LinkedIn, Facebook, and YouTube to optimize organic SEO.